Dominate Local Search on ChatGPT & Google
Dominate Local Search on ChatGPT & Google
Dominate Local Search on ChatGPT & Google
Cheers is the definitive GEO (Generative Engine Optimization) platform for elite service businesses. We turn your frontline employees into a reputation engine, ensuring AI recommends you first.
Cheers is the definitive GEO (Generative Engine Optimization) platform for elite service businesses. We turn your frontline employees into a reputation engine, ensuring AI recommends you first.
Cheers is the definitive GEO (Generative Engine Optimization) platform for elite service businesses. We turn your frontline employees into a reputation engine, ensuring AI recommends you first.
"Cheers turned our frontline into a review machine. We now dominate local search results everywhere our teams operate."
SEO Director
Vivint Smart Home
0+
5-star reviews
0+
Locations across the United States
"Cheers turned our frontline into a review machine. We now dominate local search results everywhere our teams operate."
SEO Director
Vivint Smart Home
0+
5-star reviews
0+
Locations across the United States
"Cheers turned our frontline into a review machine. We now dominate local search results everywhere our teams operate."
SEO Director
Vivint Smart Home
0+
5-star reviews
0+
Locations across the United States
AI doesn’t rank you. It recommends you.
Local discovery has moved beyond keywords and backlinks. AI assistants like ChatGPT and Gemini prioritize verifiable reputation signals and evidence over legacy SEO tactics. To win, you need a strategy built for the AI era: GEO (Generative Engine Optimization).
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Evidence Over Keywords
We optimize for the reputation signals AI assistants trust, not legacy SEO tactics.
Evidence Over Keywords
We optimize for the reputation signals AI assistants trust, not legacy SEO tactics.
Evidence Over Keywords
We optimize for the reputation signals AI assistants trust, not legacy SEO tactics.
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Frontline Driven
Your growth strategy is powered by your employees, not outsourced to agencies.
Frontline Driven
Your growth strategy is powered by your employees, not outsourced to agencies.
Frontline Driven
Your growth strategy is powered by your employees, not outsourced to agencies.
The GEO Roadmap: Strategy and Foundation.
We start with a deep analysis of your reputation footprint—auditing citations, analyzing review velocity, and assessing structured data across all locations to build your custom strategy.
Comprehensive GEO Audit and competitive benchmarking.
Comprehensive GEO Audit and competitive benchmarking.
Comprehensive GEO Audit and competitive benchmarking.
Citation cleanup and structured data (JSON-LD) optimization.
Citation cleanup and structured data (JSON-LD) optimization.
Citation cleanup and structured data (JSON-LD) optimization.
Customized roadmap for AI prioritization in your markets.
Customized roadmap for AI prioritization in your markets.
Customized roadmap for AI prioritization in your markets.
The Reputation Engine: Frontline Activation.
Strategy requires execution. We proactively partner with management to drive adoption and equip your team with ultra-low-friction tools (NFC taps, links) to capture proof at the point of service.
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Point-of-Service Capture
Capture reviews, referrals, and tips instantly with NFC taps and custom flows.
Point-of-Service Capture
Capture reviews, referrals, and tips instantly with NFC taps and custom flows.
Point-of-Service Capture
Divide into targeted groups for personalized content.
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Employee-Level Attribution
Attribute every outcome to the individual employee so you can coach, reward, and scale what works.
Employee-Level Attribution
Attribute every outcome to the individual employee so you can coach, reward, and scale what works.
Employee-Level Attribution
Attribute every outcome to the individual employee so you can coach, reward, and scale what works.
Questions? We've got answers.
Find answers to the most common questions about Cheers & GEO / AI SEO
What is GEO (Generative Engine Optimization) and how is it different from SEO?
GEO (Generative Engine Optimization) is the practice of optimizing your online reputation so that AI assistants (like ChatGPT or Gemini) recommend your business when customers ask for local services. This differs significantly from traditional SEO, which focuses on optimizing website content and backlinks to rank in Google's search results. In the AI era, assistants prioritize verifiable evidence of quality—such as reviews, citations, and social proof across the web—rather than ad spend or keyword optimization when deciding which business to recommend.
How is Cheers different from legacy reputation management tools (e.g., Podium, Birdeye)?
While legacy tools were built for the SEO era and focus primarily on aggregating existing reviews into dashboards, Cheers is built natively for the GEO era. We go beyond simple review collection by focusing on the specific, evidence-led signals that AIs trust. The critical difference is our combination of comprehensive GEO strategy, employee-level attribution (which ties every review back to the individual who earned it), and our ultra-low-friction frontline tooling (like NFC taps) that actively captures goodwill at the point of service.
Does Cheers just provide software, or do you help with GEO strategy?
Cheers is a comprehensive GEO platform that combines strategy and software. Our process begins with a full audit of your online reputation and citations, benchmarking your presence against competitors in the GEO landscape. Based on this analysis, we build a custom optimization plan identifying exactly where you need to focus—whether it's specific review platforms, citation building, or evidence hubs. We then help you implement this strategy using our frontline tools to capture the necessary reputation signals, ensuring a targeted approach to winning AI recommendations.
What is "employee-level attribution" and why is it essential?
Employee-level attribution means that every customer outcome—every review, referral, or piece of social proof—is tied directly to the specific employee and location responsible for that interaction. This is essential because you cannot optimize what you cannot attribute; location averages hide the truth about individual performance. Attribution provides the ground truth managers need to identify the exact behaviors that drive growth, allowing them to coach struggling employees, reward top performers, and effectively scale what works across the organization.
What kind of results can I expect? Do you have proof this works?
Clients typically see a dramatic increase in review volume and quality, leading to a subsequent rise in AI-driven recommendations and local search rankings. For example, Vivint Smart Home deployed Cheers across 400 locations to implement their custom GEO strategy. In just 5 months, they generated over 70,000 new 5-star reviews. As a result, they now dominate AI recommendations for smart home services in every market they operate, leading to a measurable increase in inbound customer demand.
Questions? We've got answers.
Find answers to the most common questions about Cheers & GEO / AI SEO
What is GEO (Generative Engine Optimization) and how is it different from SEO?
GEO (Generative Engine Optimization) is the practice of optimizing your online reputation so that AI assistants (like ChatGPT or Gemini) recommend your business when customers ask for local services. This differs significantly from traditional SEO, which focuses on optimizing website content and backlinks to rank in Google's search results. In the AI era, assistants prioritize verifiable evidence of quality—such as reviews, citations, and social proof across the web—rather than ad spend or keyword optimization when deciding which business to recommend.
How is Cheers different from legacy reputation management tools (e.g., Podium, Birdeye)?
While legacy tools were built for the SEO era and focus primarily on aggregating existing reviews into dashboards, Cheers is built natively for the GEO era. We go beyond simple review collection by focusing on the specific, evidence-led signals that AIs trust. The critical difference is our combination of comprehensive GEO strategy, employee-level attribution (which ties every review back to the individual who earned it), and our ultra-low-friction frontline tooling (like NFC taps) that actively captures goodwill at the point of service.
Does Cheers just provide software, or do you help with GEO strategy?
Cheers is a comprehensive GEO platform that combines strategy and software. Our process begins with a full audit of your online reputation and citations, benchmarking your presence against competitors in the GEO landscape. Based on this analysis, we build a custom optimization plan identifying exactly where you need to focus—whether it's specific review platforms, citation building, or evidence hubs. We then help you implement this strategy using our frontline tools to capture the necessary reputation signals, ensuring a targeted approach to winning AI recommendations.
What is "employee-level attribution" and why is it essential?
Employee-level attribution means that every customer outcome—every review, referral, or piece of social proof—is tied directly to the specific employee and location responsible for that interaction. This is essential because you cannot optimize what you cannot attribute; location averages hide the truth about individual performance. Attribution provides the ground truth managers need to identify the exact behaviors that drive growth, allowing them to coach struggling employees, reward top performers, and effectively scale what works across the organization.
What kind of results can I expect? Do you have proof this works?
Clients typically see a dramatic increase in review volume and quality, leading to a subsequent rise in AI-driven recommendations and local search rankings. For example, Vivint Smart Home deployed Cheers across 400 locations to implement their custom GEO strategy. In just 5 months, they generated over 70,000 new 5-star reviews. As a result, they now dominate AI recommendations for smart home services in every market they operate, leading to a measurable increase in inbound customer demand.
Questions? We've got answers.
Find answers to the most common questions about Cheers & GEO / AI SEO
What is GEO (Generative Engine Optimization) and how is it different from SEO?
GEO (Generative Engine Optimization) is the practice of optimizing your online reputation so that AI assistants (like ChatGPT or Gemini) recommend your business when customers ask for local services. This differs significantly from traditional SEO, which focuses on optimizing website content and backlinks to rank in Google's search results. In the AI era, assistants prioritize verifiable evidence of quality—such as reviews, citations, and social proof across the web—rather than ad spend or keyword optimization when deciding which business to recommend.
How is Cheers different from legacy reputation management tools (e.g., Podium, Birdeye)?
While legacy tools were built for the SEO era and focus primarily on aggregating existing reviews into dashboards, Cheers is built natively for the GEO era. We go beyond simple review collection by focusing on the specific, evidence-led signals that AIs trust. The critical difference is our combination of comprehensive GEO strategy, employee-level attribution (which ties every review back to the individual who earned it), and our ultra-low-friction frontline tooling (like NFC taps) that actively captures goodwill at the point of service.
Does Cheers just provide software, or do you help with GEO strategy?
Cheers is a comprehensive GEO platform that combines strategy and software. Our process begins with a full audit of your online reputation and citations, benchmarking your presence against competitors in the GEO landscape. Based on this analysis, we build a custom optimization plan identifying exactly where you need to focus—whether it's specific review platforms, citation building, or evidence hubs. We then help you implement this strategy using our frontline tools to capture the necessary reputation signals, ensuring a targeted approach to winning AI recommendations.
What is "employee-level attribution" and why is it essential?
Employee-level attribution means that every customer outcome—every review, referral, or piece of social proof—is tied directly to the specific employee and location responsible for that interaction. This is essential because you cannot optimize what you cannot attribute; location averages hide the truth about individual performance. Attribution provides the ground truth managers need to identify the exact behaviors that drive growth, allowing them to coach struggling employees, reward top performers, and effectively scale what works across the organization.
What kind of results can I expect? Do you have proof this works?
Clients typically see a dramatic increase in review volume and quality, leading to a subsequent rise in AI-driven recommendations and local search rankings. For example, Vivint Smart Home deployed Cheers across 400 locations to implement their custom GEO strategy. In just 5 months, they generated over 70,000 new 5-star reviews. As a result, they now dominate AI recommendations for smart home services in every market they operate, leading to a measurable increase in inbound customer demand.
Built for service leaders operating at scale.
Built for service leaders operating at scale.
Built for service leaders operating at scale.
We partner with multi-location businesses where frontline interactions shape reputation and revenue.
We partner with multi-location businesses where frontline interactions shape reputation and revenue.
We partner with multi-location businesses where frontline interactions shape reputation and revenue.
George's Leads Generated
37
Last 30 days
Home Services
Home Services
Win AI recommendations for high-value services. Attribute reviews to specific technicians and installers to optimize performance and drive inbound leads.
Win AI recommendations for high-value services. Attribute reviews to specific technicians and installers to optimize performance and drive inbound leads.
Johanna's Average Customer Rating
4.7/5
Hospitality
Hospitality
Turn positive guest experiences into verifiable social proof. Capture goodwill at checkout or tableside to ensure AI prioritizes your locations.
Turn positive guest experiences into verifiable social proof. Capture goodwill at checkout or tableside to ensure AI prioritizes your locations.
Sarah's Total Loyalty Sign ups
150
Last 30 days
Retail
Retail
Retail
Capture loyalty sign-ups and reviews at the point of sale. Identify which associates drive reputation and revenue, and scale their success.
Capture loyalty sign-ups and reviews at the point of sale. Identify which associates drive reputation and revenue, and scale their success.
Capture loyalty sign-ups and reviews at the point of sale. Identify which associates drive reputation and revenue, and scale their success.
Ready to own AI discovery in your market?
Ready to own AI discovery in your market?
We partner with service businesses ready to dominate their category.
We partner with service businesses ready to dominate their category.
Review Velocity
5x
5-10x higher review velocity
GEO Strategy & Auditing
We analyze your market and build the roadmap. A clear, customized plan to ensure AIs prioritize your business based on evidence, citations, and structured data (JSON-LD).
GEO Strategy & Auditing
We analyze your market and build the roadmap. A clear, customized plan to ensure AIs prioritize your business based on evidence, citations, and structured data (JSON-LD).
GEO Strategy & Auditing
We analyze your market and build the roadmap. A clear, customized plan to ensure AIs prioritize your business based on evidence, citations, and structured data (JSON-LD).
Customer Pays for Service
Employee captures review + referral
Frontline Reputation Tools
Capture proof at the point of service. Ultra-low-friction tools (NFC Taps, Mobile Flows) your team will actually use to generate reviews, referrals, and goodwill instantly.
Frontline Reputation Tools
Capture proof at the point of service. Ultra-low-friction tools (NFC Taps, Mobile Flows) your team will actually use to generate reviews, referrals, and goodwill instantly.
Frontline Reputation Tools
Capture proof at the point of service. Ultra-low-friction tools (NFC Taps, Mobile Flows) your team will actually use to generate reviews, referrals, and goodwill instantly.
Attribution & Performance Insights
Know exactly who drives outcomes. Tie every review back to the individual employee. Move beyond averages to coach, reward, and scale what works.
Attribution & Performance Insights
Know exactly who drives outcomes. Tie every review back to the individual employee. Move beyond averages to coach, reward, and scale what works.
Attribution & Performance Insights
Know exactly who drives outcomes. Tie every review back to the individual employee. Move beyond averages to coach, reward, and scale what works.
Trusted by 6,000+ frontline employees
Trusted by 6,000+ frontline employees
Join the elite businesses winning the shift from SEO to GEO.
Join the elite businesses winning the shift from SEO to GEO.
